This article originally appeared on synchtank.com.
Kriss Thakrar takes a look at Spotify’s podcasting ambitions and examines what their new music and spoken-word format means for music licensing and the future of the podcast industry.
Spotify has been busy. From 2015 to the start of 2020 the streaming service hosted around 750,000 podcasts. Midway through this year, they announced this figure was at 1.5 million, meaning the same number of podcasts were added in the first 6-7 months of 2020 as there were in the previous five years.